Globalization Globalization of markets and production Drivers of globalization lower trade barriers, technological innovation, and human aspirations Emergence of global institutions Changing nature of multinational corporations The pros and cons of globalization Killgallon claims, that the Ohio Art Co had no knowledge of labor problems at Kin Ki? Do you think company executives had any knowledge of the working conditions? Ĭase Question #4 What steps can executives at the Ohio Art Co take to make sure they do not find the company profiled in The New York Times again as an enterprise that benefits from sweatshop labor? What to do… Senior executive at Chinese plant acknowledges low wages, says they will be raised Ohio Art CEO claims no knowledge of labor problems, but will visit China soon to make sure expectations are met Ĭase Question #1 Was it ethical of the Ohio Art Co to move production to China? What were the economic and social costs and benefits of this decision? What would have happened if production had not moved? Ĭase Question #2 Assuming that the description of working conditions given in The New York Times is correct, is it ethical for the Ohio Art Co to continue using Kin Ki to manufacture Etch-A-Sketch toys? Ĭase Question #3 Is it possible, as Mr. New York Times, 12/07/03 Reports dismal picture of working conditions 7:30 am to 10:00 pm 84 hrs/week versus 40 hrs/week set by local authorities 24 cents/hr versus 33 cents/hr minimum wage No pensions, medical benefits Poor dormitory and food conditions L’Ecran Magique In 1959 Ohio Art visits national toy fair in Germany Discovers L’Ecran Magique, invented by a Frenchman Ohio Art not interested Visits fair again in 1960, decides to buy Changes name to Etch-A-Sketch Becomes one of the top-selling toys of all time īackground to Case Late 1990s, toy sales sluggish December 2000, strategic decision to outsource production of E-A-S to Kin Ki Industrial Rationale was cost saving Lower wages: Chinese factory workers make $75/mo versus $1,500 month for US factory workers Lower overhead: plant, maintenance, electricity, health benefits ĭeath of a Community Lay off 100 US workers Home foreclosures Tax base eroded in Bryan Not only was the Etch-A-Sketch a toy, but for some it was a way to make creative and amazing pieces of art! Jeff Gagliardi is one of the original, and one of the best known Etch-A-Sketch artists.The Ohio Art Company Founded in 1908, to manufacture metal oval frames Incorporated in 1930, making metal toys Located in Bryan, Ohio One of the oldest toy companies in the business Manufactures games, toys, children’s vehicles The Etch A Sketch was inducted into the National Toy Hall of Fame in Rochester, New York in 1998, and in 2003, the Toy Industry Association named it one of the 100 most memorable and creative toys of the twentieth century. Ohio Art bought the design from Cassanges in 1959 for $25,000, which is the equivalent of nearly $200,000 today. He took the idea of making electrostatic designs to entertainment, developing what he called the L’Écran Magique (the Magic Screen).
After making some pencil marks on the powder, he noticed that the marks were also visible on the other side of the plate. The “black” line merely exposes the darkness inside the toy. What were you able to draw using the Etch-A-Sketch? Your name possibly, or maybe just some lines? I know all that I could really pull off was something that looked slightly like my name!Īndre Cassanges, A French electrician, had the idea for the toy come to him while installing a light switch plate that was coated in aluminum powder.
Doing this causes polystyrene beads to smooth out and re-coat the inside surface of the screen with aluminum powder. To erase the picture, the user turns the toy upside down and shakes it. The Etch-A-Sketch employs a fairly sophisticated pulley system that operate the rails inside the red frame that move the stylus around when the knobs are turned. Turning both knobs simultaneously makes diagonal lines. The left control moves the stylus horizontally, and the right one moves it vertically. Twisting the knobs moves a stylus that displaces aluminum powder on the back of the screen, which when scraped off by the moving stylus, leaves a dark line on the light gray screen. There are two white knobs on the front of the frame in the lowercorners.
An Etch-A-Sketch has a thick, flat gray screen in a red plastic frame.
0 kommentar(er)
